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Protect what's Rare

Protect what's Rare


Restoring and protecting Ireland’s boglands, inspiring individual action for a sustainable future


Restoring and protecting Ireland’s boglands, inspiring individual action for a sustainable future

Why Support The Auld Sod

Climate Action

Protect Habitats

Support Restoration

Natural Carbon Vaults

Healthy boglands are one of the planet’s most powerful tools for carbon storage. Unlike forests, which release carbon as they decompose, intact peat bogs lock carbon away for thousands of years. In fact, bogs store more carbon per hectare than any other ecosystem on Earth.

A Landscape Under Threat

Centuries of turf cutting, drainage, and development have left many of Ireland’s bogs damaged and unable to function as they once did. When peatlands are disturbed, they shift from carbon sink to carbon source, releasing stored carbon back into the atmosphere. Restoring them is urgent — and essential.

Climate Action through Restoration

Rewetting and protecting bogs helps them return to their natural state — storing carbon, supporting biodiversity, and stabilising water systems. Supporting bog restoration is a direct, measurable way to contribute to climate solutions. With The Auld Sod, your ownership becomes part of that impact.


Flora

Boglands support rare plant life like sphagnum moss, heather, bog cotton, and sundew — species uniquely adapted to wet, acidic conditions. Protecting these slow-growing plants helps preserve the delicate balance of the bog ecosystem.

Fauna

Boglands are a vital habitat for native species like the Irish hare, which relies on open, undisturbed ground. These areas also support ground-nesting birds, amphibians, and small mammals — all of which depend on the unique conditions only healthy peatlands provide.

Insect Life

Bogs host a rich array of insects, from dragonflies and beetles to the rare large heath butterfly, all specially adapted to wetland conditions. These species play a crucial role in pollination, decomposition, and as food sources for birds and other wildlife — making them essential to the overall health of the bog.

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Our Hero

An Epic Journey

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